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Jacques Fath is a brand designed in collaboration with Icie Wallace. The goal of this project was to resurrect a company that had gone out of business and redesign the brand of that company. We chose House of Fath, a couture fashion brand from the mid 20th century.


The Brand
We rebranded House of Fath as Jacques Fath. With a new logo, colors, and demographic, this luxury travel apparel brand embraces ideas of "the grand excursion"



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